Tips on how to launch your business on social media and improve what you do
Frome Chamber is working with social media specialists Gumption Agency to deliver a short series of online workshops over three Wednesdays in one-hour Zoom workshops. Each session will end with some suggested homework to help you consolidate your learning and put it into immediate practice to promote your business/service.
Session 1
Wednesday 22 April 10am to 11am
A topline look at what social media is
During this first session we will look at what social is, how it can be used by businesses/organisations to promote what they do and how it will benefit your business/organisation. We will cover:
- The importance of content
- Appropriate attitudes & tone
- Using social during Covid19
There will also be time for questions at the end.
Homework
Pull together x10 images you could use plus try to record one video.
Session 2
Wednesday 29 April 10am to 11am
Creating your first posting plan
During this session we will look at how to put together a posting plan to help you work out what to promote about your business, how and why. The session will look at:
- Defining tone of voice
- What are you trying to achieve with your posts?
- How to schedule your posts
We’ll also look at how to increase followers and boost engagement.
There will also be time for questions at the end.
Homework
Create a week long posting plan
Session 3
Wednesday May 6 10am to 11am
Money & success
During this session we will look at how to use social media to promote what your business/organisation does best, including:
- How to sell your product or service through your social media
- A top level look at boosting posts and ads on Facebook & Instagram
There will also be time for questions at the end.
Homework
Should you wish you can put together a simple posting plan or send social media channels to Gumption Agency for a short review.
How to join
Email president@fromechamber.com and we will send you links to the Zoom workshops to enable you to log in.